Bayer Consumer Health

EE


Improving the checkout flow to avoid delay and dropout. Reducing time spent with customer care agents while fulfilling customer requirements.

Project
Checkout experience

01.

Mapping existing flows

Looking for pain points and opportunities
Site flow

02.

Rapid wireframing

Exploring solutions within the design environment
Wireframes
Wireframes

03.

Priority UX points

Deep dive into high priority areas and key friction points
UX
UX

04.

Documentation

Design annotations ensure compliance with technical requirements
Wireframes
Wireframes

05.

UI from Design System

Final designs documented for handover
UI Design
UI Design